In today’s world, having a website is the most basic form of marketing anyone can have. I’d go so far as to say a website has replaced the business card in your marketing toolbelt. A website is cheap in the scheme of things, and can be cheaper than that business card when you look at how easily it can be updated and the long term impact having a good site can have. Can you still find people charging upwards of $10,000 for a ‘basic’ website? Sure. And if you’re a multibillion dollar company, that’s probably an investment worth making.
But there are affordable options and solutions for everyone out there, from the author looking to start their platform, the sales person looking to connect with existing and potential clients, all the way up to the small business owner needing to jazz up their online presence.
